Best adviser videos, photos and posts exhibit the human side to stand apart from the competition

One of the best ways for advisers to use their online and social media presence is to show off their personalities.

Whether it’s a post on Facebook, a quirky article shared on LinkedIn, a tweet or a video on their website, advisers should use these tools to share a part of themselves and show they’re as human as their clients — yet different from their competitors.

Click below for the entire article and see how David weighs in on this topic.

How far should you go to show off your personality online?